LIA feed tool and agency partners can provide the Whatsapp Mobile Number List necessary support and guidance to accelerate the setting up of a LIA campaign. These features are only available in all LIA countries. Learn more about the new features of the Local Inventory Ads here. These were the key points we selected from this Google event. Whatsapp Mobile Number List Are you missing important updates? Then leave a comment below this article. Facebook (or nowadays Meta) recently performed an update in which you are obliged to indicate with your campaigns whether they fall into a so-called 'special category'. This is a new addition to the already Whatsapp Mobile Number List very comprehensive ad account system. In this article, I'd like to tell you more about what the special categories mean, why they were created, what to do Whatsapp Mobile Number List with them (or not to do), and how they affect your campaign results. At the beginning of this year, several updates were made within Facebook advertising with regard to the so-called 'special categories'. Where these categories were previously rolled out in phases for some accounts, it has unfortunately become a must for everyone since mid-January. Unfortunately? Yes, because the special categories Whatsapp Mobile Number List limit your targeting. Because we were quite skeptical about this new update at first, I put it to the test and looked at what this means in practice for your campaigns and results. And honestly, I'm excited! What are special categories? When you create a campaign within Facebook Business Whatsapp Mobile Number List Manager, one of the first steps is to choose a category that best describes the topic of your campaign. The topics you can choose from are: loans, housing and employment. If your campaign doesn't fall under one or more of these themes, then don't select anything. But if your campaign is covered, you must indicate this.